Products Markup

Add markup to your product pages so Google can provide detailed product information in rich Search results — including Image Search. Users can see price, availability, and review ratings right on Search results.

Using markup to enable rich product results lets you attract potential buyers while they are searching for items to buy on Google or images that include products you sell. Maintain the accuracy and freshness of your product information, so your customers find the relevant, current items they’re looking for.

This page explains how to mark up your product information so that Google can display rich snippets. There are two types of pages where you would typically use this markup:

  • a product page that describes a single product
  • a shopping aggregator page that lists a single product, along with information about different sellers offering that product