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Marketing with google

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When it comes to Web searches, Google is king. But the tech giant also offers a trove of robust tools and resources to help small businesses grow and succeed. From finding new customers to increase productivity, Google's free and paid business services can mean the difference between a struggling startup and a booming business. These services include Google's small business initiative Get Your Business Online, social media and search platform Google+ Business, advertising program Google AdWords, productivity suite Google Apps and website traffic monitoring tool Google Analytics. Here's how these solutions can help your business, and how you can get started.

Get Your Business Online With Google

Google's Get Your Business Online (GYBO) project is all about helping small businesses create and establish their presence online. Starting with the Let's Put Our Cities on the Map program, Google has partnered with 30,000 cities and local organizations to help businesses build a website, stay on top of Google search results and be seen by customers. Resources include free custom websites, a step-by-step guide to using Google My Business, diagnostic tools to measure your website's performance, training programs and business workshops.

Explore all business solutions.

Take Action before your competitors do, use your trump card and empower your business with an online presence.

WORK SMARTER

GET ON GOOGLE

Advertise with Google

Get more website visits or calls with ads on Google Search, Maps, YouTube, and beyond. Google's experts will help you get started.

Get your ad on Google today.

Be seen by customers at the very moment that they’re searching on Google for the things you offer.

Our dedicated team of AdWords Specialists will work with you to make sure your AdWords account is set up for success, at no extra cost, when you invest £6 per day or more, and only pay when they click to visit your website or call.

Why Google AdWords?

1. Attract more customers.

Whether you’re looking to bring in new website visitors, expand online sales, get the phones ringing or keep customers coming back for more, Google AdWords can help.

2. Advertise locally or globally.

Target your ads to customers in certain countries, regions or cities – or within a set distance from your business or shop.

3. Reach the right people at the right time.

Your business gets found by people on Google precisely when they’re searching for the things that you offer.

4. If you need us, we’re here.

Google AdWords lets you manage your campaign by yourself, or call for free phone support on 0800 026 1713*

Your Shopping Campaigns

Sell products to the shoppers who matter most—the ones looking for what you offer, whether they’re at home, on the go, or in-store.

You only pay when they click through to your website or view your local inventory. Also, Certified agencies can manage your Shopping campaigns for you. Whether you’re new to Google’s solutions for retailers or just have a specific question about how they work, you’ll find the answers here.

Get on Google, get results.

Shopping ads are more than just a text ad–they show users a photo of your product, plus a title, price, store name, and more. Use shopping campaigns to promote your online and local inventory, boost traffic to your website or local store, and find better-qualified leads.

Show up across Google.

Shopping ads appear on Google Search, Images, YouTube, and more, when people search for products you sell.

Appear on multiple devices.

Reach your customers, whether they’re shopping at home or on the go.

Start advertising on YouTube

Video ads show what you have to offer. Watch it work for your business.

Any video uploaded to YouTube can be an ad. Pre roll video ads appear before other videos on YouTube. Other video ads appear beside playing videos and in search results.

What does video advertising cost?

You have complete control over your daily budget, so you can spend what you’re comfortable with. Plus, you only pay when someone engages with your video ad. If they skip it before 30 seconds (or the end) you don't pay a cent.

Who can I target?

YouTube has a variety of targeting options that help you reach the right customer for your business. You can target by age, gender, location, interests and more.

How do I measure the results?

YouTube has built-in Analytics that make it easy to see how your ad performs. You can also make adjustments to your ad at any time, and run multiple ads at once to see which works best.

Manage your business with G Suite.

Our simple, powerful tools increase productivity while letting you focus on what matters most — your business.

WORK SMARTER, GET STRONGER

G Suite helps teams to connect, communicate and collaborate as effectively as possible.

Enjoy a consistent experience from your computer, tablet or phone. Draft a proposal in Docs at the office, review it on the train, then make final edits from your phone right before the meeting. Get more out of your workday, An all-in-one suite to communicate, store and create. G Suite (formerly Google App) is a service offered by Google Cloud. After getting an account you'll have access to business email, video conferences, online storage, and other business tools. Start your 14-day trial, with no payment information required or software to download.

ALL YOU NEED TO WORK ON THE GO

Strong controls for securing your devices, data, business meetings, and team work.

Manage mobile devices, email addresses, security settings and more from the Google Admin console. Keep all your company data safe, centralized and protected from disruptions such as missing hardware or employee turnover. Your business, your rules. Schedule events in Calendar at times that work for everyone. Get meeting reminders directly to your Gmail inbox. With one-click, join a video meeting through Hangouts and share your Slides to review as a team. Less prep, fewer next steps. Create a budget tracker in Sheets, share it with teammates and edit it in real-time. It’s automatically stored in Drive so everyone always has the latest version. No more sending attachments to get on the same page.

G Suite Leading Apps

Communicate - Store - Collaborate - Manage

Gmail

If you love Gmail, you'll appreciate that Google Apps lets you access your business email using the Gmail platform — but without the @gmail.com extension. You'll be able to use a custom email address with your business's domain, such as you@yourcompany.com. This version of Gmail comes with 30 GB of storage, Google's search and security features, integration with Calendar, and more.

Hangouts

Collaborate with anyone in the office, across the country or on the other side of the world with Hangouts. Using this service, you can hold online meetings and high-definition video conferences, or keep it simple and stick to instant messaging. Hangouts also easily integrate with other Google App services — for instance, connecting straight from the Gmail inbox, working on Drive documents during the call.

Calendar

Just as its name implies, Calendar lets users manage their schedules and keep their days organized. Features include meeting reminders and calendar sharing, so you can see when team members are busy or free. Users can also attach documents to events, as well as embed event calendars on company websites, for instance, to allow customers to set up appointments instantly.

Drive

Drive gives you anytime, anywhere access to your files and documents. This cloud storage and collaboration platform lets you and your team store, share and edit files in real time over the Web. Drive also includes full-featured productivity apps, such as the Docs word processor, Sheets spreadsheet editor and Slides presentation software. For on-the-go access, these services are also available as standalone mobile apps from the Google Play Store and the Apple App Store.

List Your business with Google My Business.

Your listing appears right when people are searching for your business or businesses like yours on Google Search or Maps. Google My Business makes it easy to create and update your listing—so you can stand out, and bring customers in.

Google My Business Overview

Google has recently launched it's new platform for managing how your business can be found through search, maps, or Google+. Though Google My Business will undoubtedly create even more confusion about Google+ Local Pages, Google Places, Maps listings, this change should be managing your Google properties much easier. Google My Business combines Google+ Local Pages and Google Places! and should hopefully remove the confusion for most people. While it is fairly common knowledge that Google has the most widely used search engine and features such as Google places which helps local businesses connect with potential customers in their area, it has sometimes been difficult for people navigate and control their Google business identity.

Manage how customers view your business.

Take charge of what people see when they search for your business. Google My Business gives you the tools to update your listing, build a website, and engage with your customers from your phone, tablet or computer. Free.

BUILD LOYALTY BY STARTING A CONVERSATION.

Reviews are now a two-way conversation between you and your customers—be the first to know when you get a new review so you can respond right away.

KEEP YOUR INFO UPDATED SO PEOPLE CAN FIND YOU.

Need to adjust your hours for the holidays? Or add a new phone number? Make changes in a few easy steps with Google My Business, and your listing will update across Search and Maps.

Turn your passion into profit.

AdSense is a free, simple way to make money online by placing ads on your website. Content creators from around the world use AdSense to turn their passion into profit and thta's why almost 2 million people have chosen AdSense.

turn your traffic into profits

Start earning money from your website without doing a thing.

Google AdSense is a program run by Google that allows publishers in the Google Network of content sites to serve automatic text, image, video, or interactive media advertisements, that are targeted to site content and audience. These advertisements are administered, sorted, and maintained by Google.

BENEFITS

The right ads for your audience.

Ads are reviewed to ensure they’re high quality and relevant to your content or audience, even when viewed on smartphones and tablets. The result? You can make more money online.

SEE ALL BENEFITS>> 

BENEFITS

You’re in control.

Block ads you don't like, customize where ads appear, and choose which types fit your site best.

SEE ALL BENEFITS >>

Use in-app advertising

Mobile app monetization the smart way

AdMob is a mobile advertising company founded by Omar Hamoui. The name AdMob is a portmanteau for "advertising on mobile". AdMob is one of the world's largest mobile advertising platforms and claims to serve more than 40 billion mobile banner and text ads per month across mobile Web sites and handset applications.

Rewarded Video Ads

Create engaging ads experiences by offering your users in-app rewards (e.g. points, currency, avatars, levels). You can change user incentives without updating your code or use rewarded mediation to dynamically show the highest-yielding ad every time.

Native Ads

Simply pick a template, customize to match your app, and implement the code. Make style changes on the fly without re-publishing.

AdMob is used and trusted by more app developers than any other ad platform worldwide, including these top partners.

sega   herocraft    fingersoft    picsart   colopl   

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