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TV & Movies Markup

When a user searches for the name of a show or movie on Google or on their mobile device, a Knowledge Graph card can appear prominently in the Search results with watch actions that enable users to watch TV shows and movies from streaming services. Watch actions in the card will use links to partner apps or web landing pages, bringing users directly from the Knowledge Graph card to the specific episode or movie.

Movie lists

When a user searches for best action films or provides similar list-seeking queries, your marked up movie content can appear as a host-specific carousel in Search Results. To enable host-specific lists for movies, provide both ItemList markup and individual movie item markup. In addition to individual movie pages that the list page points to, your site must also provide user-facing content that lists the movies, since this page will be a destination for one of the carousel links from Search. For implementation details, see Mark up host-specific lists.

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